Building off a comprehensive rebranding of the San Francisco International Film Festival completed the previous year, a unique evolution of the system was created to commemorate the fiftieth anniversary of the event. Spirographic line art — comprised of fifty rings — and extensive use of matte metallic gold enhanced the overall campaign.
Client: San Francisco Film Society
Agency: Method, Inc.
Role: Concept, Design and Art Direction
San Francisco Film Festival
Sean Michael McGrath
© 2017 Sean Michael McGrath. All Rights Reserved.