Identity and supporting brand language concept for the rebranding of the online wine proprietor and auctioneer. Reflecting the strategic position that wine is a form of storytelling, the combination “W/B” logomark was inspired by drop-cap typography from traditional storybooks and vintage manuscripts.


Client: Winebid

Agency: Landor

Role: Concept, Design, Art and Creative Direction






Sean Michael McGrath

© 2017 Sean Michael McGrath. All Rights Reserved.